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Challenge Dairy Co-operativeThis A4 presentation folder was designed to house a number of inserts and give Challenge Dairy a warm and friendly traditional Australian appeal as their products are exported to a large number of overseas countries.The creamy bubbles of milk on the front cover blend across into the back of the folder with the main cow above leading the herd up the track to be milked. The cow herself is the main focal point and has been used on much of Bannister Downs Farm Cheese Company's promotional material. Challenge produce BDF's cheese. I also created a double sided A4 brochure for Challenge that followed the BDF look to place within this folder. Extra copies were printed up for use by BDF themselves as they were so pleased with the design and felt this brochure helped to promote the range. The eye is drawn across the page due to two fine white flowing lines that entwine up and across the inside and outside of the folder and the soft tinted images on the inside help to add depth without making the page look too cluttered.
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Challenge Dairy Co-operative